The Role of Educational Institutions in Promoting Agritourism

7 Sep 2023

Reporters: Asst.Prof.Dr. Prapot Maliwan

Assoc.Prof.Dr. Pornsil Seephueak

Asst.Prof.Dr. Nion Chirapongsathonkul

Asst.Prof.Dr. Worawitoo Meesook

Evidence Date: during 2023 Jan-Dec

Related SDGs:

Related Indicators: 15.2.6

Details:

The Faculty of Agriculture at Rajamangala University of Technology Srivijaya has created a stunning sunflower field to attract agritourists during the Thung Yai Agricultural Fair 2023. This event, held from February 4 to February 13, 2023, at the Nakhon Si Thammarat campus, showcases the beauty and vibrancy of agriculture in the region. The sunflower field serves as a highlight of the fair, drawing visitors from various areas who are eager to experience the sight of these large, bright flowers in full bloom. This initiative aims not only to beautify the campus but also to promote agritourism, allowing guests to engage with nature and learn more about sustainable agricultural practices. By creating this field, the faculty hopes to inspire a greater appreciation for agricultural activities and the importance of crop diversity in local farming systems. The event includes various educational booths and demonstrations that highlight innovative agricultural techniques. Visitors can also participate in workshops that focus on sunflower cultivation and its benefits. Overall, this project represents a blend of education and tourism, making it an enriching experience for all attendees.

The Thung Yai Agricultural Fair 2023 provides an excellent platform for community engagement and collaboration between the university and local residents. The sunflower field not only enhances the aesthetic appeal of the fair but also serves as an educational tool for promoting sustainable farming practices. Many local farmers and students actively participate in the event, sharing their knowledge and experiences with visitors. This collaborative approach fosters a sense of community and encourages the exchange of ideas related to agriculture and sustainability. Additionally, the fair offers a variety of activities, including food stalls and entertainment, creating a festive atmosphere that attracts families and individuals alike. The presence of the sunflower field amplifies the overall experience, making it a memorable attraction for tourists. Through this initiative, the Faculty of Agriculture aims to cultivate a deeper connection between the university and the surrounding community while promoting agritourism as a viable avenue for local economic growth. Ultimately, the success of this event demonstrates the potential for agriculture to engage, educate, and inspire visitors.