Reporters : Assoc.Prof. Chuinut Sujarit, Asst.Prof. Somboon Prasongchan, Asst. Prof. Nutworadee Kanittinsuttitong, Asst.Prof. Natta Kachenpukdee
Evidence Date : Jan – Dec 2023
Related SDGs:
Related Indicators : 1.4.1, 1.4.2, 1.4.3
” GSB Yuwapat Rakthin ” Project 2023 , which was created from the collaboration between the Government Savings Bank and Rajamangala University of Technology Srivijaya (RMUTS ) led by the Faculty of Management Technology . The main goal is to strengthen local communities. By combining local wisdom and resources available in the community with modern knowledge and science that students and lecturers from the university have studied and developed to meet market demands. This project does more than just empower local entrepreneurs But it also provides an opportunity for students to participate in solving community problems and promote sustainable development in this project. Students are given the opportunity to apply the knowledge gained from their university studies in real-world situations. By working with community enterprise groups in various areas Students and teachers act as advisors. Provide advice and suggestions on how to develop products and services to meet rapidly changing market demands. such as Khao Lak Rafting Community Enterprise Group Tung Yai Organic Fertilizer Community Enterprise Group and the Tapi Tourism Community Enterprise Group River Club @ Eat enough. Each group has different needs and development goals. Students and advisors must therefore carefully study the background information of these groups to find the most appropriate methods to support their sustainable growth.
Government Savings Bank continues to support the budget for this project. To enable the development of community enterprise products and services to be effective This financial support provides community enterprise groups with sufficient resources to operate. This enables communities to truly access opportunities for business growth and development. Whether it is production Packaging marketing Or product branding in addition The collaboration between the Bank and the University on this project also demonstrates the strong partnership across all sectors to promote business growth in local communities to meet consumer needs both locally and nationally. In addition to financial support, The project also focuses on providing the knowledge and skills necessary for running an efficient and sustainable business. The team from the university organized a training activity. Discussion and providing practical advice that is in line with community needs This training covers management skills Digital Marketing Market demand analysis To product development and quality control All of this is important for local entrepreneurs. Access to training and learning from skilled personnel also helps build community enterprise groups’ confidence in developing high-quality products and services that meet customer needs . ” GSB Yuwapat Rakthin ” Project It is not only a platform that provides opportunities for students to learn and apply their knowledge in real-world community development. But it is also a good example of cooperation between universities. Financial sector and local communities Aiming to create sustainable development and strengthen economic potential for communities.
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