Reporters : Assoc.Prof. Chutinut Sujarit,Asst.Prof. Somboon Prasongchan ,Asst.Prof. Nutworadee Kanittinsuttitong, Asst.Prof. Natta Kachenpukdee
Evidence Date : Jan – Dec 2023
Related SDGs:
Related Indicators : 1.4.1, 1.4.2, 1.4.3, 1.4.4., 1.4.5
Rajamangala University of Technology Srivijaya (RUTS ) places great importance on the research and development of Trang pepper, Plian variety . which has been registered as a Geographic Indication ( GI) plant of Trang Province This plant is recognized as one of the local products with unique taste and aroma. Making Pali pepper in demand in both domestic and international markets With this potential Trang Province has designated the Plian pepper variety as one of the province’s important economic plants. After rubber and palm oil It is considered the number one economic plant. 3 Of the province which is supported by provincial agencies to promote sustainable production and development
Rajamangala University of Technology Srivijaya has developed a policy to develop Plian pepper into a premium product. Starting with the development of organic and refined agricultural production To maintain the quality of plants GI complies with strict standards In this case The university has carried out a research project to develop Phalian pepper into a value-added product. and in line with the needs of consumers who care about health and the environment This research covers everything from selecting the best breeds Organic care without chemicals Harvesting Careful sorting to develop premium standard products in the form of black pepper red And white
The university’s policy also emphasizes promoting marketing and creating awareness of Pali pepper. By doing aggressive marketing to build the Trang pepper brand GI is widely known The University works with local and government agencies to develop national and international marketing networks. Including training farmers in the area to be able to develop and care for organic pepper products with quality according to standards. GI of Trang Province with clear policies and operations to support this economic plant Therefore, Rajamangala University of Technology Srivijaya plays an important role in promoting Plian pepper as a premium product with identity and economic value. In addition to generating income and upgrading the economy of local farmers, This policy also helps to enhance Trang province’s reputation as a producer of high-quality pepper that is recognized in the international market.
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